{"product_id":"primare-i25-prisma-dm36-integrated-streaming-amplifier","title":"Primare I25 Prisma DM36 Integrated Streaming Amplifier","description":"\u003cp\u003eI25 Prisma DM36 combines the NEW DM36 digital to analogue conversion module and SM35 Prisma network player module with the award-winning I25 modular integrated amplifier platform, featuring Primare's UFPD 2 amplification technology delivering 100 watts of power per channel, to create extraordinarily versatile control and power centre for any system.\u003c\/p\u003e\n\u003ch4\u003eTechnology\u003c\/h4\u003e\n\u003cp\u003eI25 Prisma modular integrated amplifier is the latest iteration of Primare’s now iconic integrated amplifiers and among the first to use the new UFPD 2 power system, a radical reworking of Primare’s award-winning UFPD all-analogue Class-D technology.\u003c\/p\u003e\n\u003cp\u003eProviding 100 watts at 8 ohms of absolutely linear UFPD 2 amplification across the entire audible bandwidth, I25 Prisma DM36 delivers naturally fast, clean and agile sound with an unprecedented ability to bring music to life.\u003c\/p\u003e\n\u003cp\u003eThe I25 Prisma DM36 includes both the sophisticated digital-to-analogue converter module, DM36, as well as a Prisma network player module, SM35, to create an extraordinarily versatile system control centre.\u003c\/p\u003e\n\u003cp\u003eThe DM36 is a full-featured digital-to-analogue converter stage enabling up to PCM 384kHz\/32bit and DSD 256 conversion, with upsampling options and MQA processing.\u003c\/p\u003e\n\u003cp\u003eMQA (Master Quality Authenticated) is an award-winning British technology that delivers the sound of the original master recording. The master MQA file is fully authenticated and is small enough to stream or download.\u003c\/p\u003e\n\u003cp\u003eI25 Prisma DM36 continues a Primare tradition of delivering astonishing performance from compact and elegant integrated amplifiers for easy installation into virtually any living environment.\u003c\/p\u003e\n\u003ch4\u003ePrisma – Network and Multiroom Technology\u003c\/h4\u003e\n\u003cp\u003ePrisma is a bundle of technologies that provide the broadest range of network music player features and functionality. Essentially created to be a streamer that would allow everyone, and everywhere, in the household to explore, discover, and share the deeply satisfying experience of high-performance music playback – Prisma provides multi-room\/multi-zone connectivity and control of stored and streamed media, whether wired or wireless, all managed from mobile devices through the dedicated Prisma system control app.\u003c\/p\u003e\n\u003cp\u003eIn addition to AirPlay 2, Bluetooth®, Roon Ready*, and Spotify Connect®, Prisma features Chromecast built-in, a unique streaming portal allowing effortless direct connection to hundreds of streaming applications and services, including voice control, for the best possible performance and user experience.\u003c\/p\u003e\n\u003cp\u003e*with future update\u003c\/p\u003e\n\u003ch4\u003eThe look and feel of Scandinavia\u003c\/h4\u003e\n\u003cp\u003ePrimare believes that every aspect of their products – the way they look, and the satisfying feel of the controls – contributes to the overall experience of living with Primare. As a result, Primare products exude the hallmarks of Scandinavian design – simple, elegant designs, with approachable and easy-to-understand functionality.\u003c\/p\u003e\n\u003cp\u003eAn example of this is their signature control knob, known throughout the industry for both its appearance as well as how it feels in the hand as an input is selected or volume adjusted. – or as Primare says lagom, not too much not too little, everything in balance, proportion, and harmony.\u003c\/p\u003e\n\u003ch4\u003eModular Design and System Building\u003c\/h4\u003e\n\u003cp\u003ePrimare feels it is essential to offer modularity whenever possible in order to have just the right features, both now and in the future. Modular design is featured in the I25 and I35 modular integrated amplifiers, as well as the PRE35 modular preamplifier, all of which can be updated with DAC and Prisma modules, as well as the CD35 CD player that can have the Prisma module added, either at the time of purchase or at a later date. As a result, they are able to offer a carefully considered array of models and configurations in order to allow for device selection that best fits any system need. For example, a CD35 with a Prisma module installed can be paired with an I35 integrated amplifier, allowing for a separation of analogue and digital stages. Or, an I35 with DAC and Prisma modules installed can be paired with a DD35 CD transport, allowing for multi-room and multi-zone playback of every input, whether analogue or digital source.\u003c\/p\u003e\n\u003cp\u003eReviews\u003c\/p\u003e\n\u003cp\u003e“Listening to Primare playing from the NAS I realized how good this amplifier sounds in the context of the drastic simplification of the whole system… I started to appreciate the basic advantages of the Swedish construction. Undoubtedly the smoothness of the sound skillfully combined with a wide dynamic range, which does not have easily audible limitations or sense of compression. There is no doubt that the I25 is an amplifier that is efficient and fast, however it does not manifest any nervousness or excessive liveliness.”\u003c\/p\u003e\n\u003cp\u003e-AudioVideo\u003c\/p\u003e\n\u003cp\u003e“The bottom line is that the Primare I25 is a piece of great Swedish workmanship, that is a lot of fun in every respect. Four Stars – Excellent.”\u003c\/p\u003e\n\u003cp\u003e-Stereo\u003c\/p\u003e\n\u003cp\u003e“There is no mush or muddle here, no hype or hurry, just balance, control and clarity. If you like a sound that is fast, open, clean, clear, dynamically expressive and devoid of manipulative emphasis, the I25 Prisma ticks all the boxes. Analogue and digital in graceful harmony? That perfectly sums up the Primare I25 Prisma.\u003c\/p\u003e\n\u003cp\u003e-Hifi Choice\u003c\/p\u003e\n\u003cp\u003e“The sound is clear, it is solid and dynamic, it has a bit of an analytical tendency and, above all, it does not impose any particular character on the whole. But it is not a tense technical performance, it remains impartial and close to the theoretical audiophile ideal. A big bonus is the possibility to expand its capabilities with a solid D\/A converter module and\/or the Prisma module, which will provide the comfort of the world of streaming and modern control. Overall, the Primare I25 is a frequency-balanced and tonal-neutral amplifier, well processed and very orderly – at least on paper, it is very close to the theoretical hi-fi ideal.”\u003c\/p\u003e\n\u003cp\u003e-Hi-Fi Voice\u003c\/p\u003e\n\u003cp\u003e“It turns out that the Primare I25 is a very versatile device that will fit most systems, will show off most discs in a nice way. Playing with a large, full sound in which the midrange is most important, but not because the frequency extremes are limited – absolutely not, as I would even say that the bass is slightly pronounced and the treble has a lot of energy – but we have such an impression because everything is sweet and pleasant.”\u003c\/p\u003e\n\u003cp\u003e-High Fidelity\u003c\/p\u003e\n\u003cp\u003e“Even though Primare’s I25 Integrated amplifier’s cleanliness, deep-bass strength, and control can be considered to be prime virtues, it is first and foremost an all-rounder without any real weaknesses or anything that draws attention… The Swede, at all times, with its effortless homogenous musicality, unconditional control and balanced, slightly sonorous tonality, avoids sounding hard or flat. This makes the I25 suitable as an inspiring sounding companion for the long term – even in combination with more demanding loudspeakers.”\u003c\/p\u003e\n\u003cp\u003e-Fair Audio\u003c\/p\u003e","brand":"Primare","offers":[{"title":"Black","offer_id":49295090024691,"sku":null,"price":7199.0,"currency_code":"AUD","in_stock":true},{"title":"Titanium","offer_id":49295090057459,"sku":null,"price":7199.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0429\/5301\/5446\/files\/20180316_PRIMARE_25Series_25575.jpg?v=1782343536","url":"https:\/\/www.heynowhifi.com.au\/products\/primare-i25-prisma-dm36-integrated-streaming-amplifier","provider":"HeyNow Hi-Fi","version":"1.0","type":"link"}